MODERN GUILT ANNOUNCE EPIC NEW SINGLE 'HOW TO BUY HAPPINESS'
Modern Guilt return in style with epic new single 'How To Buy Happiness' released digitally on Friday 11 November 2022.
Championed by the likes of Steve Lamacq (BBC 6Music), Jess Iszatt (BBC Introducing London), and John Kennedy (Radio X), the London based outfit "are re-igniting and modernising their era and genre influences in a strong flame of colour" (Listen To Discover).
Produced by Mikey Buckley, 'How To Buy Happiness' is like a Western, a fruitless saga of despair and longing. It's the story of a man convinced that if he had enough money, he would be happy, and how he chases that belief. Musically, the track paints a refreshing soundtrack of Americana crossed with Garage Rock.
The new single is accompanied by a brand new video shot by acclaimed film maker Ross Scott, capturing the band's first performance video in a style and character that nods to Spaghetti Western classics and the Coen brothers' 'No Country For Old Men'.
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"Never doubt this band's ability to craft music that sticks to your ear canals like glue" - Clunk Magazine
"Modern Guilt are knocking it out of the park. Their sound already has a level of maturity that makes it both distinctive and confident in it's ambition" - Chalkpit Records
"They're fun, gritty, and daringly infectious. We'll be watching this band with great interest, they're for sure going places" - Clunk Magazine
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MODERN GUILT ANNOUNCE NEW SINGLE
Following their critically acclaimed debut EP ‘You’re Welcome’, MODERN GUILT have kicked off 2022 in style by announcing the release of brand new single ‘Joy Control’.
Hailed by tastemakers including John Kennedy (Radio X), praised by This Feeling as one of the ‘Best New Bands’, and championed by the likes of Bobby Gillespie (Primal Scream), Shell Zenner (BBC Radio / Amazing Radio) and Rowena Alice (BBC Radio / Boogaloo Radio / Islington Radio), Modern Guilt “are re-igniting and modernising their era and genre influences in a strong flame of colour” (Listen To Discover).
‘Joy Control’ is the band’s first release following last year’s ‘You’re Welcome’ EP. Produced by long-term collaborator Mikey Buckley, the new single sits somewhere between the sounds of Motown and the New Wave scene of 1970’s New York City. While lyrically it depicts the frustrations of watching an individual, for a multitude of reasons, choose not to become someone you thought they could be.
‘Joy Control’ will be released digitally on Friday 25th February and accompanied by an official visualiser
MODERN GUILT ANNOUNCE DEBUT EP ‘YOU’RE WELCOME’
Following two acclaimed single releases and Bobby Gillespie’s (Primal Scream) seal of approval, London’s Modern Guilt are pleased to announce the release of their first EP, ‘You’re Welcome’, on Friday 25 June 2021.
Hailed by tastemakers including This Feeling as one of the ‘Best New Bands’, Modern Guilt are “breaking boundaries with their genre-defying sound” (The Other Side Reviews). Drawing inspiration from Garage Rock, Soul and Blues, Jaz (vocals/guitar), Andreas Podda (lead guitar), Scott Thomson (drums), Glyn Evans (keys/organs) and Dan Williams (bass) “are re-igniting and modernising their era and genre influences in a strong flame of colour” (Listen To Discover).
‘You’re Welcome’ showcases the band’s more obvious roots across five tracks in a refreshingly modern light, with additional nods to the likes of Psychedelia, Motown, Surf and early Hip-Hop. The tracks are anthemic, whilst subjectively dealing with love and mistakes. Lead singer Jaz notes his lyrics on the EP “are a coming to terms with who you are and how you’ve changed. It’s about pinpointing where we stand in our own lives when things start to shift.”
The EP has been crafted in collaboration with producer Mikey Buckley across multiple analogue studios, with artwork created by Edinburgh based Marinello Studio.
A brand new video for opening track ‘Double Denim’ will also be shared prior to the EP’s worldwide digital release.
‘Best New Bands’ - This Feeling & Amazon Music
‘Top 10 finds 2020’ - Listen To Discover
“Modern Guilt deliver electrifying and gritty rock ‘n’ roll debut” - Indie Central Music
“Modern Guilt have kicked off their career in ideal style” - AAA Backstage
“They’re fun, gritty, and daringly infectious. We’ll be watching this band with great interest, they’re for sure going places” - Clunk Magazine
“A breath of fresh air in an over-populated indie music scene, Modern Guilt are breaking boundaries with their genre-defying sound... Their style is distinctive... showcasing their innovativeness and eclecticism as artists” - The Other Side Reviews
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